Abercrombie and Fitch Fierce Cologne Review by CologneMasters

Abercrombie Fierce Review

Quick Summary (for those that don't want to read the entire post)


After 2,100 reviews, the people give Abercrombie & Fitch's Fierce a good 4.025 out of 5.


We recorded the results for 600 people that wore Fierce and they scored it a 3.628 out of 5. Above average longevity.


Fierce leaves a noticeable scent trail but not over powering. The average consensus give it a 4 out of 5 stars.


While asking 69 people about Fierce, approximately 14.5% of them said it was sexy. This is considered a sexy fragrance.

For our Abercrombie and Fitch review, we argue that Fierce is a wonderful fragrance for young men specifically 18 years old and younger.

It's well liked with a rating of over 4 stars, and people find it sexy. It's light enough where you won't offend anyone and also strong enough where people will notice you wearing it if they enter your bubble. 

It is a great purchase for a gift if your teenager wants to smell good, impress the ladies, and cares about his image.


  • Great for young men
  • Sexy
  • Highly rated
  • thumbs-o-up
    Meets longevity expectations
  • thumbs-o-up
    Great to wear casually or as a signature scent


  • Not for grown men (check out Montblanc Legend instead)
  • Smells like the Abercrombie & Fitch store
  • Not exactly the cheapest
  • thumbs-o-down
    Abercrombie had problems with their image

Like what you see?! Click the link below to buy it.

Not sure? Keep reading... We are going to give you even more information to make this Abercrombie and Fitch cologne review the last one you'll ever need to read.


Welcome to the greatest Abercrombie and Fitch Fierce cologne review you have ever seen.

We are going to cover everything you may want to know about one of the most fierce fragrances on the market today. (pun intended)

If you've ever walked into an Abercrombie & Fitch store, you most certainly have smelled fierce. The employees like to dump this fragrance all over their bodies, along with the clothes on the shelves, and anything that comes through the door.

Ok a slight exaggeration... But seriously you can't miss it, if you walk into their store.

When and by whom was Fierce made?

Fierce first started hitting the shelves back in 2002 and is still currently in production.

Although it's not confirmed, Fierce fans have sworn at least one reformulation has happened during that time.

The perfumers behind Fierce are Christophe Laudamiel, Bruno Jovanovic, and Carlos Benaïm. 

All 3 of these perfumers have a long list of successful fragrances under their belts.

The Specifications

Cologne Master Awards Received

abercrombie fierce review best young men cologne

Fierce has won an award for being one of the best fragrances for young men.

Not only did it make the list, but it's currently one of the young men fragrances we consistently recommend.

The Fragrance Notes

Top Notes

  • Cardamom
  • Orange
  • Petigrain
  • Fir
  • Resin
  • Lemon

Heart Notes

  • Jasmine
  • Lily-of-the-valley
  • Rose
  • Rosemary

Base Notes

  • Rosewood
  • Oakmoss
  • Musk
  • Vetiver

The most pronounced notes in Fierce are Musk, Fir, and Lemon.

Fierce draws many comparisons to Legend by Montblanc.

Celebrities That Wear Fierce

No confirmed celebrities wear Fierce.

CologneMasters Experience Wearing Fierce

Just like all the fragrances I own, I spend a few weeks wearing the fragrance personally and record my results.

My introduction into Fierce was back in high-school and I was a junior when Fierce was released in 2002.

One of my good friends that was known for being a womanizer invited me over to his house to hang out like we've done a bazillion times before.

In my eyes, he was always on his best, dressing good, smelling good, and presenting himself to being a genuinely attractive guy. 

A year before, he introduced me to Acqua Di Gio and just like every teenager at that time, I completely fell in love with it and so did the girls I hung out with.

My friend moved on from Acqua Di Gio and I saw on his dresser he was now wearing Fierce by Abercrombie & Fitch. When I smelled it, I remembered thinking, "How the hell can this guy pick such good cologne all the time?" Fierce was a winner.

Now that I'm in my 30s, wearing Fierce reminds me of those high-school days and boy do I have some great memories.

Working in a mall, it also makes me feel uneasy because I'm paranoid if people are going to ask me if I just walked out of Abercrombie & Fitch.

My experience wearing Fierce again was pretty mild. No unsolicited compliments and when asking my co-workers and customers how they liked it, there wasn't a lot of enthusiasm like I remembered from high-school.

CologneMasters Thoughts

Abercrombie & Fitch does an amazing job on Fierce. This fact can't be denied by it's current popularity with the youth of the world. 

In 2002 when this fragrance came out, this was a hit. If people weren't wearing Acqua Di Gio, they were spraying themselves with Fierce in-between classes.

The Scent -  When you first take a whiff of Fierce, you get a blast of citrus and spice. You'll also notice some woody smells lingering in the background.

From initial spray to complete dry down, you'll notice it will stay pretty linear. You won't notice the citrus notes that you started with, but for a casual wearer, the scent will stay mostly the same unless you're constantly sniffing yourself.

When people talk about what note they smell the most of, the note they talk about is musk. Now there is no doubt this is correct, but it's not too musky. The same goes with the spicy and citrus notes. You can smell them, but you can't taste them.

It packs a punch with pretty good good strength. If you're a teenage or younger user, you may want to keep it under 3 sprays or you're going to smell like deodorizer people sprinkle over vomit.

It smells good but in large doses it smells like puke. When I spray this fragrance on, I'll do one spray on my chest/neck area when I get out of the shower, and one on my wrist and then proceed to DAB not RUB my wrists together to spread it.

You'll also find that Abercrombie & Fitch is a casual fragrance. Most kids wear it to school everyday to impress their friends and lady friends. Thats perfect.

Don't wear it in an environment where you're dressing to impress. If you're wearing a suit and tie, and not going to a high-school prom, there are going to be better fragrances for that environment.

Fierce is also considered one of the sexiest fragrances around. You will get noticed.

The BottleThis fragrance exhibits sexiness. You can see it with a beefed up shirtless dude on it. It's a sticker so if it intimidates you, go ahead a peel it off.

Company image issues - In case you missed it, Abercrombie has continued to drop in sales since the CEO Mike Jeffries publicly said, "We want to market to cool, good-looking people. We don’t market to anyone other than that."

They have proceeded to get into trouble with hiring discrimination, and have thus been rocked with this video which now has over 8 million views.

Overall - I'm a fan. My bottle sits in my collection and I bust it out when the mood strikes. You could do a lot worse than Abercrombie & Fitch's Fierce.

What do other professional reviewers say about Fierce?

MyMickers -"​​​​This stuff does wonders, man do you get compliments"

Our Response

MyMickers does a great job telling stories and giving a great review of Fierce.

Watching the video from beginning to end, I couldn't disagree with anything he said. I would say, any guy could wear this one but let the younger men have it. 

If you're over 30-40 years old, there are better fragrances out there for you than this.

Reviews from random strangers

From a fascinated female -

"omg this is the sexiest cologne ever!!! my friends and i have this thing for the scent of abercrombie when we are in the mall we just HAVE to walk in there just to get a whiff! and i couldnt help but buy it just to get that whiff whenever i want 😉 FYI fellas- BUY IT ASAP! girls will love it!!!!!!!!!"

A dude that really likes it

"If you don't live near an A&F store, you need to get this! Super versatile and gets me compliments every f***ing time.
It's not a complex smell and it doesn't have many layers, but it's simple and very effective. Everybody around you will love it. Lasts at least 4 hours projecting very well, and 10 more hours close to the skin.
Fierce works so well for me that it has become my signature scent.

Projection: 4/5
Longevity: 5/5
Scent: 5/5
Versatility: 5/5
Compliments: Yes.
Extreme Compliments: Yeah!

Even though Fierce is not very complex and rich-smelling like some niche out there, I can't ask for more than what it does for me, so:

Overall: 5/5! Masterpiece."

Who should buy Fierce?

High-school, Junior high aged Young Men

Age Group: Under 25

Fierce is a fragrance designed and marketed for young men plain and simple. If you're over 25 and still would like to wear it, switch over to Legend by Montblanc.

Season: All-year

What's beautiful about Fierce, is that the citrus scent makes it ok to wear during the spring and summer months, but the spiciness also makes a great fall and winter fragrance.

Time of Day: Day or Night

Feel free to wear Fierce during the day to school, or afterwards on a date or casual activity

Gift?: Yes

A wonderful gift to a young man that is looking for a fragrance to wear. It is so well-liked that it is almost a guaranteed like.

Longevity: Very good

Most people will report up to 8 hours of life from Fierce. That is amazing for an EDC and exceeds expectations.

Harmless? – Yes

Wear this fragrance to your grandma's house without worry she will faint.

Popularity – Very popular

Fierce is currently popular in high-school and somewhat in college.

Price – Not the best

For a bottle of Fierce, expect to pay around $70-100. Find it discounted here.

Sexy – The Sexiest

This is a fragrance you will receive compliments from women about. Super sexy...

Signature Cologne – Yes

Absolutely this is a signature fragrance. It is not in my current repertoire because I'm too old for it, but if you're under 25, this can be the fragrance you rock day and night.

Where should you buy Fierce?

About author View all posts


Jason is the first ever self-proclaimed “Cologne Master” that is dedicating his expertise and knowledge to helping people choose that special scent for the 1st or 50th time.